Executives: You are an Investment, Not an Expense

Executives, stop thinking of yourself as just a job seeker who is seeking a salary and start positioning yourself as a worthwhile investment.

An investment with high returns.

Write your resume to be a marketing motivator.

Instead of just listing job duties in your resume, sell value. Your value.

Demonstrate the returns.

How?

Emphasize how you will help a business do things faster, better, or smarter:

• Reduced financial statement preparation from 20 days to 7 days.
• Lowered customer complaints 40% by launching formal feedback system.
• Instilled a culture of accountability, improving product delivery time 18%.

Share how you can make money, save money, or increase efficiencies:

• Grew revenue 14% and improved gross margin 21% in 1 year by standardizing operating procedures.
• Produced $5M in cost-savings by renegotiating all supply and service contracts.

Tell readers how you’ve succeeded in the past by listing examples of success:

• Built successful technical sales organizations from the ground up within three global organizations.
• Generated over $6M in total cost-savings during tenure. Cha-Ching! 

Ensure that your resume doesn’t position you as just an ordinary-job-doer. Create your resume to showcase you as a high-return-on-investment-professional. Clearly show employers how investing in you is worth their while!