6 Steps to Take Before Applying to Jobs

Job seekers often use a โ€˜spray and prayโ€™ approach when job searching. They troll online job boards, upload their general resume to a whack of semi-qualified positions, and sit by hoping and praying for a response.

The results?ย  Lacklustre.

For starters, online applications are a lot more competitive and donโ€™t offer big returns.

Second, employers screen out โ€˜semi-interested-semi-qualifiedโ€™ candidates when there are other qualified professionals in the cue. ย Which leaves job seekers spinning their wheels, feeling frustrated.

To improve job application success, address the following 6 steps before sending off applications:

1. Assess the alignment of your skills with job posting requirements

For example, does a job require certain experience or skill sets outside of your offerings (i.e: team leadership)? If youโ€™ve never had direct oversight of a team before, be prepared to demonstrate transferable skills and examples in your resume to boost application chances (i.e: mentoring or training others).

If the majority of the job requirements reach beyond your abilities (10+ years of leadership), and you have no relatable or transferable competencies to โ€˜sellโ€™, give the application a second thought before hitting send. In fact, forget it altogether.ย  If you are clearly not qualified for the role, applying is a time-waster. Locate positions well-suited for your abilities!

2. Know your value

You canโ€™t effectively sell something unless you are clear of the value it provides. When applying for jobs, you are the item being marketed.

Rank higher with both computer and human screeners by demonstrating an understanding of the target companyโ€™s pain points and aligning personal value with job requirements.If you arenโ€™t sure what your unique value proposition is, spend time carefully considering it.

Analyze recent roles and identify areas youโ€™ve consistently excelled at. Start and maintain a brag file. Draw up succinct examples that back-up โ€˜your claim to fameโ€™ so you are ready to share specifics when called for.

3. Identify key words and understand โ€˜industry speak’

To increase ATS (applicant tracking system) resume screening, your resume and cover letter must include appropriate keywords and key phrases. Human readers also seek out these facts.

How can you tell which keywords or phrases need to be added to your resume? The job posting will tell you. Take a pen and underline the major skills, tasks, and requirements in the posting. What common keywords and phrases are repeated? What specific industry terms (technical systems, acronyms, competencies, education) are asked for?ย  All of these need to be integrated authentically into your resume to increase application success.

4. Tailor the content of your resume for eachย application

A one-size-fits-all resume isnโ€™t going to cut it. ATS will screen it out. Employers will toss it in the trash.

If you want an employer to take an interest in your offerings, you need to align your resume content with the job requirements. Customization takes time, but it can pay off big time. Employers are more likely to read a resume if it addresses their needs. ATS is more likely to qualify it.

Look for nuances and special skills in the job posting and share examples of demonstrated success in these areas.ย  Provide the proof. Cut out unrelated content or details.

5. Research the organization to get a better understanding of long-term career fit

Too often, job seekers apply for roles without truly understanding the nature of the work or the culture of the company. Before applying, look up the company on a site like to read employee feedback. Analyze LinkedIn connections to see if there is anyone in your network who already works at the company and arrange to speak with them directly.

Why waste time applying for a job that isnโ€™t going to support your long-term career goals?ย  You do have career goals, right? If you arenโ€™t sure โ€“ figure it out.ย  The only person in charge of your career success, is YOU. Having a plan in place is paramount to your livelihood and career health.

6. Polish up online profiles

The majority of employers research candidates online before making a hiring decision. They look on sites like LinkedIn and Facebook for supporting career details, further proof of ability, or warning signs. So before you start applying for jobs, give your online profiles an overhaul.

Ensure your online presence is professional. Keep content up-to- date, accurate, and on-brand. Spend the same amount of time perfecting your online image as you would spend updating your resume. Donโ€™t have an online presence? Start one.ย  Itโ€™s a digital age so you need to get with the times. Show employers that you are capable and savvy with a controlled personal brand.

Adrienne Tom

Looking to get noticed for top jobs? I can help. Visit me online at to learn more about my award-winning resume and LinkedIn writing services that helped C-suite executives, VPs, and directors land top jobs at billion-dollar companies, start-ups, and everything in between. โšœ ๐—ฌ๐—ผ๐˜‚๐—ฟ ๐˜€๐˜๐—ผ๐—ฟ๐˜† ๐—ฑ๐—ฒ๐˜€๐—ฒ๐—ฟ๐˜ƒ๐—ฒ๐˜€ ๐˜๐—ผ ๐—ฏ๐—ฒ ๐˜๐—ผ๐—น๐—ฑ. Everyone has value to offer employers. But conveying this story in a modern, succinct executive resume isnโ€™t easy. I can do this for you. โšœ ๐—œ ๐—ผ๐—ณ๐—ณ๐—ฒ๐—ฟ ๐—บ๐—ผ๐—ฟ๐—ฒ ๐˜๐—ต๐—ฎ๐—ป ๐—ท๐˜‚๐˜€๐˜ โ€˜๐—ฎ ๐—ฟ๐—ฒ๐˜€๐˜‚๐—บ๐—ฒโ€™. I'm often told that my process is as valuable as the final documents. People feel more empowered and confident after our work together. โšœ ๐— ๐˜† ๐—ฟ๐—ฒ๐˜€๐˜‚๐—บ๐—ฒ๐˜€ ๐˜„๐—ผ๐—ฟ๐—ธ. I hear amazing success stories from my clients. For 15+ years, I have written hundreds of executive resumes and LinkedIn profiles that generated increased recognition and escalated earning power for my clients.

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